12 January 2011

Join Cocosa today and WIN a Philippe Audibert cuff!

We chat to jeweller Philippe Audibert, the man behind collections for Lagerfeld Gallery, Paco Rabanne, Cacharel and Agnes B about his career in jewellery, on the day of the launch of his sale on Cocosa, the members-only site for designer fashion on sale. If you would like to get in on the jewellery action; join Cocosa.com using the invite code 'Philipe' AND you’ll be entered into a prize draw to win one of these two pieces! What’s not to like?

Grazia Daily: When did you start making jewellery and why did you choose that area to go into?

Philippe Audibert: I started my own business in 1989. At first I was making fashion accessories, jewellery, hair accessories, glasses, bags and scarves but it didn’t take me long to decide it was jewellery I wanted to concentrate on. I tested out various techniques, and different ways of production. Now I only use the best raw materials – gold and silver plated metal with Swarovski crystals.

GD: Do you have any famous muses – which celebrities have the best taste in jewellery, in your opinion. For example, what do you think of  Joan Collins, Daphne Guinness and Lady Gaga ?

PA: No, there’s no one I particularly admire. In that respect, I’m not a stylist at all, I am an artist. I follow an artistic path, a desire to create.

GD: Do you follow trends, or keep an eye on the catwalks?

PA: It’s an ambiguous subject! You want to keep your mind fresh, but at the same time you can’t ignore the trends. A stylist cannot afford to ignore them, but neither can a designer. BUT! If you are a good designer then you will create the trend, rather than follow it.

GD: Where do you get your inspiration for your collections?

PA: From people I meet in the street, social events, my travels and my family. Most of all though, I am inspired by my own brand. I like listening to my customers and understanding what they want.

GD: We have heard you are an expert marathon runner. Is this true and have you got any tips for the Grazia girls planning to run it?

PA: Yes I love running. For a long time I ran marathons in cities but now I like to run them on sand in the desert in Morocco, or the winter marathons in the mountains.

When you are running it is really a time for reflexion, a moment where you can find yourself. Running is good because it is all about preparing to achieve a goal – in this case to finish the run, but it’s a useful lesson for anyone creative to learn – just how important the preparation can be!

- Naomi Attwood

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