Question: does Mulberry deliberately send out show invitations only to those celebrities whose names would be perfect for christening the Brit brand's next big It bag? This morning's FROW included Gemma (Arterton), Rebecca (Hall), Rosamund (Pike), [superstylist] Leith (Clark), and Kirsten (Dunst) - all of them great names for a Mulberry bag. A pretty stellar FROW line-up for the label - possibly its starriest so far, and straight afterwards, a repeat presentation drew Karen Gillan, Benedict "Sherlock Holmes" Cumberbatch and even sometime Burberry "face" Douglas Booth.
But, as it turned out, today's show wasn't about the FROW. And for once, it wasn't even about the bags (lovely as they all were). Nope, the A/W '11 Mulberry presentation was all about the clothes.
First of all, you should know the inspiration for the show was The Fantastic Mr. Fox. The catwalk was surrounded by woodland scenery - trees, birds, toadstools - magical. The venue, Claridges ballroom, was filled with tweety birdsong. And there were red jacketed fox hunters handing out blackberry and apple juice drinks. And just to add to the woodland theme, the rows were labelled by animals, not numbers - Foxes for the front row, Hedgehogs for the second etc. It felt a bit like being in the Brownies.
For next season, Mulberry has a great silhouette - maxi skirts and dresses with a flouncey hem under pocketed, belted jackets, or high-waisted jodpur-tight trousers with knee high boots, all in an autumnal palette of khakis, aubergine, greys and browns. Skirts were pleated and maxi long; or there were box pleated A-line miniskirts or cullottes. One look, a CND symbol embossed black pleated maxi skirt, worn under a belted pocketed leather jacket is going to be all over the street style blogs next winter. And those tan knee high boots are going to be top of every wishlist by Autumn (we just remembered how much they stretch your legs especially over skinny trousers), although the Jade green patent wedge heel knee ankle and knee high boots may be too out-there for those of us who aren't Nicki Minaj.
A Sixties-style box-pleat A-line printed miniskirt, worn with a lilac ribbed poloneck and what can only be described as Denise Richards' hair, looked cute and fresh along with knee high boots. Can Mulberry make pastel-coloured ribbed polonecks cool? Our bet is "yes" - next season, Mulberry can make anything cool.
To hear exclusively from Mulberry's Creative Director Emma Hill about the Brit label's It bag of Autumn/Winter 2011 - tune into Grazia TV right here on Grazia Daily tomorrow am!
- Angela Buttolph