Pringle may well be by appointment to Her Majesty The Queen, but we can guarantee you the Scottish design house, famed for its classic knits, isn't all twin sets and argyles. In fact, you may remember that reputation was further extinguished last season via a cool campaign featuring the likes of Daisy and Pixie wearing sexy clingy knits. But along with the right image must come the right clothes too. And a major injection of modernity into the collections from Creative Director Clare Waight Keller since she was appointed in 2005 has made sure of that. S/S 10's stride continues in a similar vein, upping the fashion cred with covetable pieces (more on those later) but also the awe inspiring beauty of Tilda Swinton takes centre stage as the new face of Pringle. Show attendees were able to enjoy a short film featuring Tilda by art photographer Ryan McGinley whilst sipping champagne pre-runway. The video, filmed in iconic Scottish landmarks was a moody, grey and a rather wild take on a drearier summer than we'd typically wish for but boy, the golden wheatfields, Tilda's lost yet liberated bare-footed wandering through stone ruins and chilling beaches were definitely emotive and a big hint of the clothes to come. Of course, she was there in person too (looking fab in a white boyf blazer and skinny black pants).
The models stepped onto the catwalk like glamorously blooming anenome in shades of sand, off white, acidic yellow and bronze. Formed from intricately fine knits, open cable knits and silky tailoring were then worked on once more with gathered pleating, draping and contrast layering. Making for garments so tactile you wanted to broach the stage and touch them. So here are our top pieces we'd like to take a closer look at:
1. Sandy coloured swing trench coat with putty suede detailng.
2. Nude fine knit mini dresses.
3. Mix and match short suits and fine knit tees.
4. Acid yellow silky slim cut 7/8th trousers.
5. Body con black open knit with sexy cutout back.
- Hannah Almassi