World, Meet Negarin! The LFW Designer Reveals Her 10 Hot Summer Staples

30 July 2014 by

Negarin Summer Style Tips

A new up and coming designer has just landed on our radar. Say hello to Negarin Sadr. A trained artist and sculptor, Negarin weaves the story of her art into the medium of clothing, juxtaposing different textures and playing with prints and cuts to flatter a variety of body types.

The designer, who was described by Sarah Mower as one to watch, learned a lot about luxury style during her time at Donna Karan. She then trained with some of the most respected fashion houses in Italy, including high end as well as high street, to make garments into fabulous visual art. She now cites silk shirts and outerwear as her design signatures.

And here's your chance to get involved in the gorgeous London-based brand. Negarin has a pop-up store running until 31st July at 126 Upper Street in Islington, London where you can sample her fresh and vibrant designs. Get down there sharpish!

To give you a teaster, Negarin has revealed her top 10 summer staples direct from her own wardrobe. You'll find them in the gallery below...

GALLERY >> Negarin's 10 Hot Summer Buys

1. Negarin Clubhouse Dress, £450

As I’m always so busy, I am obsessed with multi-functional pieces. For AW14, this Clubhouse piece is beyond versatile - it’s a Gilet attached to a tulip skirt. You can wear this as a dress, separate skirt or gillet. Three in one! What could be better?

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2. Balenciaga glove sandals, £502

I always wear heels and my favourite pair from this season are the Balenciaga glove sandals. They're incredibly comfortable and go with everything.

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3. Negarin Ashes Jacquared Dress, £410

SS14's Ashes Jacquard dress is a piece you wear to a party and it becomes a subject of the conversation at some point. It looks incredible intricate, delicate and special. It has been inspired by a Frank Lloyd Wright drawing, made into Jacquard and chiffon silk with an Audrey Hepburn neck line.

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4. Dior Gel Coat nail varnish, £19

In summer I often have my feet on display, so it’s all about getting a polish that lasts! The Dior gel coat, is great if you want the natural look and lasts for 2 weeks!

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5. Negarin blouse

Capriole is my favourite shirt from AW14. This is the perfect work/cocktail minimal go-to blouse with a tuxedo inspired textured front panel.

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6. Marni earrings, £280

I absolutely love Marni for their statement accessories. My favourite Marni buy this season has to be the horn clip earrings- versatile with a casual or dress up look. They look timeless and always make any outfit look more interesting.

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7. Negarin Kennedy Coat, £495

With this English weather you never really know what you’re going to get. So this season I’m wearing my SS14 Kennedy coat which the perfect city trans-seasonal coat. The heavy cotton protects you from the rain and the perfect minimal shape complements every outfit. It’s so popular we bring it back each season in different fabrics and colour variations.

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8. Negarin Silk Mercury Jumpsuit, £450

I currently have a pop up shop in Islington and my SS14 Negarin silk Mercury jumpsuit, which comes in lipstick and teal has been really popular. It’s a great light and bright summer piece!

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9. Martin Margiela Beach Walk Fragrance

My go to summer scent is Martin Margiela’s Beach Walk. It’s like a summer in a bottle. It’s sold out everywhere, but hopefully re-stocking soon! Fingers crossed.

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10. Voluspa Saijo Persimmon candle, £35

For the summer season I always need to restock on new candles. This season I’m coveting the Voluspa candle, Saijo Persimmon. It lasts 70 hours and has such a beautiful scent.

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