My Week In Fashion: Grazia’s Senior Fashion Editor Does London Fashion Week

My Week In Fashion: Grazia's Senior Fashion Editor Does London Fashion Week

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by Gemma Hayward |
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My Week In Fashion: Grazia's Senior Fashion Editor Does London Fashion Week

My Week In Fashion1 of 6

My Week In Fashion

Welcome to My Week In Fashion! Every week, Gemma Hayward - Grazia's Senior Fashion Editor - shows us what she's seen, loved and bought. Click through the gallery above to see what she's been loving this week, from going to the shows at London Fashion Week to the launch of the BIG FASHION ISSUE…..

1. The Big One2 of 6

1. The Big One

She is finally here and I am so happy with the result! I worked really hard on the fashion shoots inside. I love the petal-like Chanel pink cover and the whimsical fashion in the ‘Sweet Dreams and Beautiful Nightmares’ story. The ‘Young Free and Separate’ story is full of clothes I want to buy– I would do anything for one that leather shirts by Gucci. I also worked on fashion films for both stories…click above on the story names above to watch! I hope you enjoy watching them as much as I enjoyed creating them.

2. Georgia May Jagger3 of 6

2. Georgia May Jagger

Another spot of styling for me in the Big Fashion Issue was working with the beautiful Georgia May Jagger. We met in a suite in the Sanderson Hotel where photographer Jon Gorrigan shot her wearing Mugler, as she is the new face of Angel perfume, following in her mother’s footsteps. She was a delight to work with and drop-dead gorgeous to boot.□

3. Best In Show4 of 6

3. Best In Show

It’s hard to pick a favourite show from London Fashion Week, but the standout shows for me this new SS15 season were Christopher Kane, Giles and Jonathan Saunders, and these are my pick of the looks. Now my mind is buzzing with ideas for next seasons shoots, I can’t wait to get started.

4. Sylish Wheels5 of 6

4. Sylish Wheels

It was such a treat to be driven from show to show in our personalized Grazia Mercedes Benz S-Class S500 and E-Class E350 cars. The drivers were superb and really looked after us and they were even full of sweets and Popchips incase we got peckish! Here are fashion assistants Sophie and Josh modeling their car, and me showing off my new Marni sandals (a last minute pre-show panic buy) in the back. This is the life!

5. FROW Madness6 of 6

5. FROW Madness

Of course the usual suspects were filling up the FROW (Alexa, Pixie, Daisy) this week, and it was great to see Rita Ora make an appearance at House of Holland and Kate Moss at Burberry. It’s not often I’m floored by a celeb, but that LITTERALLY happened as I was heading into the Tom Ford show, thanks to Bradley Coopers bodyguards who made sure no-one got in his way! Here’s a snap I took of him chatting to Anna Wintour just before show-time.

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