Tilda Swinton Embraces Scottish Heritage In Dramatic Chanel Campaign

30 May 2013 by

tilda swinton, karl largerfeld, chanel, ad campaign, scotland, mary queen of scots, fashion, celebrity chanel campaigns, ad campaigns, fashion campaigns, tartan, scotland fashion, celtic

Back in February we brought you the news that Oscar winning actress Tilda Swinton has landed a new role, as Karl Lagerfeld's new muse. As she is the face of the 2012-13 Métiers d'Art Paris-Edinburgh collection, that was shown back in December at Linlithgow Palace. You might remember it as the one where Cara Delevingne wore tartan. And today the campaign has landed in our inbox - and as you would expect it's oh so Scottish. 

Tilda Swinton comes from an Anglo-Scots family and with her otherworldly look and porcelain skin she is the perfect casting for Karl's Scottish collection, which was inspired by Mary Queen of Scots. In the campaign she goes back to her Scottish roots, modelling tartan and Highland overcoats in front of medieval tapestries and oil paintings. Forget Mary Queen of Scots, Tilda we bow down to you. 

tilda swinton, chanel, scottish collection

It's a dramatic, rich campaign, with celtic accessories, military detailing, berets and high regal necks. We have our eye on the rich brooches and the grey and white tipped flats. Plus Tilds' hair has even more texture than the elaborate tapestries behind her, as her hair is styled in bold flicks and given lotsa lift. That piece of art must have taken a LOT of hairspray. 

Karl said of the Brit: 'Tilda perfectly embodies the Paris-Edimbourg collection. She is of course Scottish, but more than that she is a modern woman, a timeless icon of elegance.' So he's a fan then. 

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This isn't the first time Karl has photographed Tilds, as he first shot her when she was filming Orlando, and shot her for his exhibition 'The Little Black Jacket.' For the Chanel shoot he photographed her earlier this month in the Château d’Ecouen, a Renaissance castle near Chantilly, France.

See which other stars have bagged Chanel ad campaigns in the gallery below...


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