She's already conquered the top 40, YouTube and Instagram, but now Rihanna could be about to launch her own fashion and beauty empire beyond tour t shirts and perfumes. According to reports she has trademarked her own name for products including clothing, underwear, swimwear, cosmetics and nail care.
Robyn Rihanna Fenty has certainly had the adequate training for such a venture. Firstly she's done her research. Last season Rihanna was a front row regular at Paris Fashion Week last season, attending Balmain, Lanvin, Christian Dior, Jean Paul Gaultier, Stella McCartney, Givenchy, Chanel and Miu Miu.
Rihanna and one of her designer pals, Karl Lagerfeld [Getty]
She's already had a go at designing thanks to her Rihanna for River Island collections, where she created streetwear staples including G4 Life beanies, bombers and camo print everything. Of course she also has one of the biggest wardrobes on the planet, with her stylist claiming she has already worn all of next season pieces she had her eye on.
As for beauty, last year RiRi signed a deal to launch four makeup collections for MAC. This collab started with the creation of RiRi Woo - a fiery red lippie which plays on their bestselling lipstick Ruby Woo. Like any popstar she also has her own scents - Reb'l Fleur and Rogue.
According to swaggernewyork.com, Rihanna's company Roraj Trade LLC filed trademark documents for the following brand names. We have...Fenty Apparel, Fenty Beauty, Fenty Clothing, Fenty Cosmetics, Fenty Face, Fenty Intimates, Fenty Lingerie, Fenty Makeup, Fenty Nails, Fenty Swim, Fenty Swimwear, Boomflick, Fenty Corp, Robyn, Fenty88 and Rhi Rhi.
Of course we couldn't help but speculate about what we could expect from the House of RiRi...
1. Fenty Apparel
Recent Rihanna looks [Getty]
Subtle will not be a word used to describe Rihanna Apparel. We can't think of many people who have as much fun with their fashion as Rihanna. The RiRi aesthetic is loud and proud - expect printed, flesh-flashing, logo-emblazoned OMG pieces just waiting to be Instagrammed.
2. Fenty Cosmetics
Some Rihanna beauty trends aren't to be tried at home (err, Ichiban style blue lips). But Rihanna could teach us a thing or two about red lips and nail art.
3. Fenty Swimwear
There isn't a swimwear style Rihanna hasn't tried, from teeny triangle bikinis to wetsuit inspired one-pieces. One thing is for sure: there won't be a BBB (boring black bikini) in sight.
See Rihanna's style evolution in the gallery below...