11 September 2013 by

New IT Bag Favourite - Which Celebs Are Sporting It?

© Louis Vuitton

GALLERY>> Louis Vuitton It Bags

© Louis Vuitton

Sarah Jessica Parker

Only Sarah Jessica Parker can make a strappy vest and worn grey jeans look sporty AND fabulous. The scraped back hair and sunglasses say 'I got ready in 4 seconds' yet the statement tote with black trim set-off by the black sandals and those jeans rolled-up just-so say 'and I still look fabulous'.

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© Louis Vuitton

Reese Witherspoon

Reese has a go-to casual style that she can rely on and there is nothing wrong with that! With a simple sweater and blue jeans she uses her super-sleek accessories to keep the look glossy. Using tan leather and monogram as a neutral is a classic technique as are the smart flattering courts but Reese adds breezy glamour by wearing them at daytime.

© Louis Vuitton

Catherine Deneuve

Catherine Deneuve, keeping her look off-kilter with the contrasting, but somehow still understated, purple gingham capri pants.

© Louis Vuitton

Uma Thurman

Uma is a picture of Parisian polish in this flight outfit - the cropped navy trousers, the pea coat, the ballet flats - so classic but so chic... we adore! 

© Louis Vuitton

Diana Agron

Glee star Diana Agron looks a ladylike whirl away from her blonde cheerleader alter-ego. She's taken the tote into glamorous day-time territory, with a gorgeous dress and Louis Vuitton ankle-strap heels.

© Louis Vuitton

Jessica Alba

Jessica Alba is California-casual in this number. We like to think of her in the gym in flares and wedges with this drink-ware but actually her 70s vibe is relaxed and chimes perfectly with the tan leather.

We love Louis Vuitton's new monogrammed tote the W PM - and we're not the only ones it seems. Scores of A-listers from SJP to Uma Thurman and Jessica Alba have been seen with the canvas and calfskin concoction swinging from the crook of their arms. According to Marc Jacobs the woman who carries Vuitton's signature monogrammed canvas bags is an extrovert, 'a lady who wants to be noticed', so no wonder it's such a favourite with these celebrities.

The wings of the tote are a feature we've spotted on numerous IT bags lately and has a firmer, more upright structure than recent LV handbags. The graphic and bright manifestations with contrast piping are a great statement twist on the classic - making them perfect look at me! So much so that SJP uses her bright yellow number as a shield, glancing a way from a more pedestrian outfit of strappy vest and grey jeans as above. 

Belle Du Jour actress Catherine Deneuve - one of Vuitton's named Inspirational Women who has appeared in many of their luggage campaigns - has also been spotted grasping the yellow W PM, working it with little yellow suede slippers and some off-beat gingham capri pants - showing a glimmer of her indie style from the French New Wave movies.

The bag's campaign was launched with a sultry shoot of the indie actress Michelle Williams wearing a delicious array of mannish cashmere coats and Natassja Kinski / Paris, Texas -style soft fluffy sweaters - further cementing the brand, and the bag's, links to the world of Art and Cinema.

Check out our gallery above to see how the celebs wear their's...


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