10 July 2014 by

Gisele Bündchen To Present World Cup Trophy, Complete With Louis Vuitton Case

UPDATE: Her home country might be out of the running, but Brazil's biggest babe (and football fan) has just bagged herself a role in the FIFA World Cup. Yep, Gisele Bündchen has been chosen to present the trophy, complete with its swanky Louis Vuitton case, to the winners and is guaranteed to bring a huge dollop of supermodel gloss to the final on Sunday. As Brazil's most famous supermodel and a longtime friend of Louis Vuitton, it makes perfect sense, no?

16 June 2014: The 2014 World Cup Gets An It-Bag Makeover

If you thought that the current worldwide craze for football had absolutely nothing to offer a fashion-lover, nobody would blame you. From the shiny polyester shirts to the decidedly questionable hairdos, footballers seem intent on offending each and every style sensibility. However, today we’ve been pleasantly surprised to see that one of fashion’s favourite uber-luxe brands, Louis Vuitton, has got involved with the beautiful game.

The 2014 Louis Vuitton Fifa World Cup Winner’s Trophy Case, credits: WWD/ Getty

Indeed LV’s iconic logo will be dressing none other than the 2014 Fifa World Cup Winner’s Trophy with a supremely chic case, custom-made by the French luxury house. As a representative from the brand explained to WWD, “The case opens from the front and at the top to allow the trophy to be easily removed when, at the final game on July 13, it will be delivered to the captain of the winning game.” The brand also worked with Fifa in 2010, so this marks their second consecutive collaboration.

Adele Exarchopoulos Carries the Trunk Clutch at Cannes, AW2014 Collection, Jennifer Connelly [Getty, Catwalking]

Louis Vuitton’s trunks are of course the ultimate travelling accessory – little wonder then that Nicolas Ghesquiere featured scaled down trunk- clutches in his debut collection for the brand last March. The mini trunks have fast become the hottest arm candy in fashion town with A-listers and FROW stalwarts alike clamouring to get their hands on

So next time you’re forced to sit through 90s minutes of footie, just remember all those boys in shorts are playing basically for this season's It-Bag. Now doesn't that make it all seem even more nail-biting!?


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