After the scrabble of the Isabel Marant x H&M launch that saw us sweeping tassled boot after fringe jumper into our baskets just a few weeks ago, we are hardly surprised to see the timely arrival of the Parisian designer's first boutique on Bruton Street. The party that celebrated the event on Thursday was a suitably soigné affair too…
We love a Drive-style setting for dinner: the run-down chapel venue [Getty]
In a run-down 18th century chapel in Covent Garden, Isabel hosted a gaggle of fashion VIPs, clockwise from left: Isabel herself, Natalie Massanet, Arizona Muse and Tallulah Harlech.
They dined on a terribly chic supper elegantly arranged by Margot Henderson (co-creator of St John with Fergus Henderson) of radishes with rock-salt and enormous plates of rare beef.
The designer was, as usual, the perfect ambassador for the brand, teaming elegant flair (a bare face, a simple whispy top-knot of her silvery hair and an over-sized black tuxedo jacket) with a dash of French sexiness (scrunched white jeans, a lurexy silver top and sassy pointed courts). See above left for tips in Parisian-chic.
Her guests followed suit of course, wearing the brand with aplomb - even Jade Jagger's husband DJ Adrian Fillary confessed that his coat was from the women's Etoile range.
Nice threads - Adrian in his (women's) Etoile Isabel Marant coat [Getty]
We can't help but notice the huge amount of celebs sporting Isabel Marant x H&M - it's fairly rare to see A-listers flaunting their high street wares and we approve! It's no surprise either as most of H&M's collaborative collections are produced in the designer's mainline factories so the quality is assured! Also with their instant sell-out factor the pieces have managed to keep their covetability. Check out our lookbook below of celebs flaunting the range...