Is Pharrell Williams Fashion's Man Of The Moment? Rapper To Launch Fragrance

19 September 2013 by

The fashion world is a fickle mistress, but Pharrell Williams has obtained an Access All Areas pass to the party. The US star who already has singer, rapper, producer and fashion designer on his credits is now set to launch a fragrance label. Last month it was confirmed that Williams had teamed up with Moncler to design a range of Moncler Lunettes sunglasses, but his signature scent is yet another addition to his own brand.

Comparing the art of perfume to the art of sculpting, Pharrell explained to Details magazine: "I create based on what I feel like is missing. You jump in and follow your gut. It's like a sculpture - you're just adding on more clay, you're chiselling away and adding on until you feel like it's done, and you stand back and go, 'Oh! It's a person." Spoken like a true fashionista.

While Kanye West continues to seek a place at the fashion table, Pharrell's appears to be permanently set. Here's why the musician is SOOO in fashion...

1. Because once in fashion, always in fashion, dahling...

[Pharrell / Instagram]

Could baby Pharrell be any more adorable? Nope, is the obvious answer. Double denim, turn ups and a superb head of hair all show the makings of a mini fashion mogul - or as the man himself says, "Killing'em with my fro."

2. Because Anna Wintour approves...

[Rex]

Hold. The. Phone. Is Anna Wintour doing a smile in this photo? Could it be that the velvety voiced singer has won her over with his charismatic smile and knowledge of American designers?

3. Because he already has his own fashion brand...

[Getty]

Launched in 2005, Billionaire Boys Club is a collaboration between Pharrell and Japanese designer Nigo, who founded A Bathing Ape (BAPE). Beyonce is a fan - job done!

4. Because he's a FROW-er...

[Getty]

Comfortable sharing the front row with the likes of Alexa Chung, Gia Coppola and Rachel Zoe, Pharrell is a seasoned Fashion Week attendee. There were even (false) rumours that he and Alexa were more than just friends. #CutestFROWCouple.

5. Because he performed for Calvin Klein Collection...

[Getty / Grazia Instagram]

When a major fashion house asks you to perform at their New York Fashion Week after party you know you've hit the big time. Grazia was there on the stage with him - and we had quite a nice time as you can imagine!

6. Because he likes models almost as much as we do...

[Pharrell / Instagram]

Or maybe more: "Wish I was in this tub..." - Pharrell Williams.

7. Because he can wear THIS and get away with it...

[Pharrell / Instagram]

Case closed...


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