H&M x Isabel Marant: First Look At The Campaign Starring Daria Werbowy

01 October 2013 by

'Followers, you’re the first to see our #HMIsabelMarant image featuring beautiful Daria Werbowy @dotwillow. What do you think of it?' [Instagram - @hm]

Supermodel Daria Werbowy has been unveiled as the face of the H&M x Isabel Marant collaboration in a sneak peak photo from the new campaign.

H&M have become renowned for their collaborations with uber labels such as Stella McCartney, Versace, Lanvin and Marni. We at Grazia HQ are prepping our shopping lists, and our nerves, for the expected crowds that gather at stores across the UK, each and every time a new designer collection drops. With the fantastic fabrics and designs perfectly distilled from their mother collections, we know that these limited ranges really are worth the queue.  

Daria Werbowy lends her super modern glamour to the campaign, as she did to the much lauded AW13 Celine campaign (and has done for several seasons past). Her fresh look works perfectly with the messy Parisian hair and boho meets sportswear vibe, not to mention the clean and chic hoop earrings and nose-ring that tick the jewellery trend box for the season. In this gorgeour black and white image, Daria perfectly represents that cool Isabel Marant girl, all bare face and off-duty-model slouchiness with a glimmer of party girl attitude. 

H&M posted the sneak peak yesterday on Instagram, days after images of the collection were released... we've since been sussing out which pea coat to get and how many slinky metallic dresses we might need for Xmas.

Click through our gallery below to view the collection in full >>


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