David Beckham Teams Up With Guy Ritchie For H&M's Bodywear Campaign Film

10 January 2013 by

David Beckham in his pants? Yep, Valentine's Day has come early. H&M has just dropped off these droolsome behind-the-scenes shots of the hunky sports star striking a pose for his latest Bodywear campaign. Becks has teamed up with none other than Guy Ritchie who's directed a new film for the high-street collaboration - and Guy has kindly encouraged David to run through the streets of Beverly Hills in nothing but pants. Now THAT is our kind of Superman.

'Working with Guy has been a fantastic experience,' says David. 'I hope everyone has as much fun watching the film as I had making it.' If these snaps are anything to go by, we're sure we will. Meanwhile Guy is full of praise for his latest action hero. 'David makes the perfect leading man,' says Mr Ritchie. 'For me this felt more than a campaign - it was like directing a short film.'

The film debuts worldwide on 6th February 2013 to coincide with a colourful new range of Beckham's Bodywear, including red and blue trims, and underwear in utility tones. There's a whole gallery for your inspection above so go on, treat yourself.


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