It's been a sparkling year of celebrations as Diet Coke marks its 30th birthday. We've partied with Marc Jacobs and been treated to a hunky new hunk, and now the brand has teamed up with a host of fashion-fabulous celebrity fans to create a series of candid photographs.
The likes of Daisy Lowe and Sadie Frost strike a pose to show how they enjoy their own ‘Diet Coke Moment’. Daisy is seen on her most recent family holiday, wrapped up in a comfy sweater accessorised with her signature beaming smile as she cosies up to mum Pearl's beau, Danny Goffey.
As for Sadie, she's seen having a giggle while wearing a fluffy mask a-top her head (after another night of wild partying with Mossy?) while in the garden of her Primrose Hill home. Giles Deacon has also got in on celebrating the milestone birthday, being snapped in his studio (the very same studio Grazia Daily was perusing last week, no less) and Anna Friel can be seen sipping on her Diet Coke in an intimate eatery. Finally, Peaches Geldof is perched in her favourite theatre.
And it's all to raise money for a worthwhile cause. The exclusive, one-off prints will be auctioned on eBay, with all proceeds going to The Prince’s Trust. The auction will be live on eBay from 5th November and the full gallery of images will be live on Facebook.com/dietcoke in the same week. Take a look through the gallery above and let us know which is your fave...