Check Out House Of Holland’s Crimped-Up Shady Lady – Second Eyewear Collection: EXCLUSIVE

18 March 2013 by


Designer Henry Holland is no slouch when it comes to accessories we all want to buy immediately, and the SS13 collection of sunglasses from House of Holland is no exception. The collection of shades fit for the hippest hipsters from London to LA comprises best selling designs from last summer’s collection as well as new shade shapes.

The amazing campaign - which we can’t take our eyes off – starring rocker Ioanna Gika from the band Io Echo, looking primped and crimped to perfection in a shoot from photographer Danielle Levitt and styled by Heathermary Jackson.

 House of Holland eyewear campaign

Henry’s eye (!) for a quirky design and his irreverent sense of humour are both evident in his second ever stand-alone eyewear range. He’s resurrected the On a Promise glasses from the first collection and emblazoned the phrase ‘Eye for an eye, tooth for a tooth’ down the side.

The collection is inspired by various bold shapes, from a retro cats eyes to a round pair inspired by none other than the prince of darkness and rocker dad of Henry’s pal Kelly Osborne – Ozzy Osborne. This pair is rather cheekily named ‘Flip F***' and has round lenses which flip up. These are available in gold with mottled tortoiseshell and iconic blue mottled lenses.

 House of Holland eyewear campaign

The fab collection will be launching in stores – at leading department stores, fashion boutiques and sunglass specialists and in fact onto this week . . . So don’t say we haven’t given you fair warning.


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