2013 On Instagram: The Trends, The Fashion Highlights And Who We Followed

13 December 2013 by

Pssst, have you heard of a little photo-sharing app called Instagram? We think it's going to be massive - so do 150 million other people. That's right, Instagram has grown from strength to strength in 2013 with an average 65 million image uploads going live on the site EVERY. SINGLE. DAY. Not only is it responsible for the word of 2013 - Selfie - but it's sparked numerous social trends and given us unprecedented access to A-list stars.

New recruits this year include renowned photographer Mario Testino, who brings a touch of class (and off-duty Kate Moss) to proceedings, Sarah Jessica Parker, who has posted the least Carrie Bradshaw-worthy selection of pics, and Gisele Bündchen, who dazzled us all with her yoga poses, beautiful babies and ability to multitask. We've rounded up our favourite fashion Instagram newbies in the gallery above, but it's great to find inspiration from all walks of life.

While 2013 has brought us selfies, belfies, healthies, Insta-envy, #tbt, and many many more social trends, Instagram are clearly not to going to cool their heels in the New Year. Yesterday saw the announcement of Instagram Direct, which allows you to share your Instagram photos and videos with groups of up to 15 friends rather than with your entire feed. This means you can build conversations around personal moments and see when your sent content has been opened and viewed by recipients in real time. So next time Kim Kardashian wants to take a belfie she can save it for Kanye West's eyes only rather than broadcasting it to her 11 million followers... pleeeease!

1. The most liked Instagram pic of 2013

Justin Bieber's photograph with 'Uncle Will' received a whopping 1,496,070 likes.

2. The most popular hashtag of 2013

It was #love, naturally. Clearly even in cyberspace it's what makes the world go round.

3. Our 2013 Instagram highlight

When Harper Beckham stole the limelight from her mummy (and her daddy) at Victoria Beckham's Spring Summer 2014 presentation.

4. Out favourite Instagram trend of 2013

Call it #tbt, call it #throwbackthursday, but we've been obsessed with retro Instagram pics, as illustrated by Mario Testino who gives us #tbt and #frobackthursday - two massive trends in one!

5. And least favourite Instagram trend of 2013

It has to be the 'Belfie', i.e. bum selfie. Thanks for that Kim Kardashian.

6. Our top Instagramer of 2013

New tattoos, snogging Sienna Miller, animal onesies partying with Rihanna and backstage at the Victoria's Secret show - Cara Delevingne knows what the Instagram masses are looking for.

7. Who gave us the most Insta-envy in 2013?

Rihanna shared Instagram photoshoots from exotic locations and photos of her designer swag. Mostly we just want her swimwear collection. 

Take a look at our fave Insta-newbies of 2013 in the gallery above...


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