It's a fashion first ladies, for the very...a hem first time you can have your shopping delivered to your tent! Yes you read that correctly, online fashion destination Very.co.uk are providing a brand new shopping experience at V Festival this summer, where festival goers can enjoy free next day delivery on all orders placed via their mobile phones at the festival!
Meaning come rain or shine you'll be looking the part... even if you've left your wellies or sunhat at home! "Packing for festivals in the UK can be really tricky, you obviously don't want to be trying to cram your entire wardrobe into your tent" agrees Fearne Cotton.
Better still, if you fall in the mud or loose your sunnies who won't have to suffer the consequences, how genius!
Very.co.uk have also created an 'S.O.S Festival Favourites' capsule collection which includes everything from wellies to tents(!) which can be ordered and delivered within the hour to the Very.co.uk tent. And whilst collecting your order be sure to take advantage of Very.co.uk's 'Glam Pods' ...with hair straighteners, mirrors and tepee changing rooms, field grooming has never been so easy!
So what are festival veteran Fearne’s fashion essentials? “A good pair of old biker boots, loads of layers I can peel off and put back on and also a trusty parker for when the heavens open. I’m also partial to a bright coloured rain mac! Your friends will never lose you and you’ll keep your hair dry if it rains!”
To read more about Fearne Cotton's festival expertise click here.