Burberry Celebrates 15 Years Of Mario Testino-Shot Campaigns With An Exhibition In China

12 June 2012 by

Burberry Spring Summer 2005 Ad Campaign.jpg Kate Moss

Kate Moss in Burberry's Spring Summer 2005 campaign

Burberry's ad campaigns are always a treat. Whether it's Emma Watson slouching against George Craig, Kate Moss and Agyness Deyn swathed in trench coats or Rosie Huntington Whiteley looking pout-a-licious with her bee-stung lips, you can guarantee a flawless shot as well as the championing of emerging British talent. Seriously, where would Cara Delevingne, Edie Campbell and err, Alex Pettyfer be if it weren't for Burbs? Take the Brit brand's Autumn Winter 2012 offering, if you will. We were wowed by the new Burberry couple, Gabriella Wilde and Roo Panes, posing against the backdrop of a moody-looking London. And all these iconic images are shot through the lens of one man: Mario Testino.

Burberry Mario Testino: Private View Exhibition - Beijing, China

Burberry's video wall

The legendary snapper has been behind Burberry's campaigns since 1998 - that's 15 years, fact fans! - so it's no wonder he's worked up quite the portfolio. To celebrate his work, Christopher Bailey co-hosted an event at the Beijing Today Museum in China, which exhibited Testino's greatest shots. Over 500 guests pulled on their best Burbs gear, including Vogue China Editor in Chief, Angelica Cheung, and were treated to a video wall surrounded by faceted mirrors using stills, moving images and sound. Ooh, we'd rather like one of those.

Burberry's Spring Summer 2008 campaign starring Agyness Deyn

In fact, the shindig was the launch of the Mario Testino Private View exhibition which will run from 7 – 27 June. The exhibition is the first of its kind in China and follows Testino's Portraits at the National Portrait Gallery in 2002, also sponsored by Burberry.

Burberry Mario Testino: Private View Exhibition - Beijing, China

Mario Testino, Angelica Cheung and Christopher Bailey

So. Anyone got a spare ticket to Beijing?


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