Alexa Chung Talks to Grazia About Superga, Life in America and Wearing Flats

06 March 2012

Alexa Chung Talks to Grazia About Superga, Life in America and Wearing Flats

Alexa Chung in the Superga campaign she creatively directed

She’s one of the stylish women in the world – who recently landed the amazing role of ambassador for the British Fashion Council. So Grazia was understandably excited to catch up with Alexa Chung recently.

For an interview in our new issue – out today – the star joins us for a plate of kedgeree (‘I love it but they don’t do it in America’), during the mania of London Fashion Week.

Alexa talks to us about her favourite shows (Christopher Kane and Erdem), her love of Iggy Pop (‘He can do no wrong’) and her new role as art director for Italian shoe brand Superga. ‘My mum wore Supergas when I was a kid,’ she says. ‘To me they were a classic, so I started to wear them.’ Superga spotted pictures of Alexa wearing a pair of their camel lace-ups and promptly got in touch to ask her to model for them, and lend her fashionable brain to their ad campaigns, too. ‘For this job it mattered to them what I think, and I love that,’ she explains.

She also opens up about her life in America – and why it’s not always been easy.  ‘I don’t really fit into the American ideal of the dolly bird of shiny floor TV. They are always telling me I am so “kooky” and “quirky”’. And, alluding to her split from boyfriend Alex Turner last year, admits: ‘I can be a bit under the radar there. It’s a good place to get sorted out.’

So what else did we learn from our day with the Chungster? Well, she is also a genius mimic and her rendition of her Fashion Police co-presenter Joan Rivers is so good the red carpet diva practically materialises in the room. 'You have a Chinese dad, Alexa, don't you?' she imitates. 'How fantastic! A free eyelift for life.' Ha!
And although when Grazia meet her, the Brit is wearing Celine heels, she confesses ‘I like flats, I am not good at heels.’ Admittedly, the Celines are four-inch hunks of silver leather platforms or, as we point out, they are 'flatforms'. Point taken, she says.

Read the full interview in the new issue of Grazia, on sale now.


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