19 January 2012 by

Versace For H&M's Cruise Collection Has Already Sold Out! PLUS A New Sunglasses Collection…

versace h&m cruise collection abbey lee kershaw.jpg

Abbey Lee Kershaw models Versace for H&M's cruise collection

**UPDATE** It looks like Versace for H&M's second coming has been just as popular as the first. Despite only being available online, the cruise collection has already sold out completely. Get thee to eBay!

This week shall officially be renamed Versace Week! Yesterday we brought you exciting news of the brand's coolest model signing yet – Cindy Crawford’s 10-year-old daughter Kaia – for their Young Versace line. But today ladies, is a big BIG day for Donatella because the cruise collection (and dare we say it, the final collection) of Versace’s H&M line has landed – and it's only available online.

We know, we're all mixed emotions of joy to buy and sadness to see it all end (at least the Marni collabo is around the corner!). So if you didn’t know already, then you’re going to have to pull a convincingly good mid-work sicky and spend a good few hours making your selection on the H&M website. We all know what happened when the first collection launched in November…. It was more than a fashion frenzy – items sold out in minutes, die-hard fans queued for hours and the hype before the in-store launch was enough to almost topple Twitter! Just think back to when Prince took to the stage at the NYC collaboration bash, par exemple. But now that the collection can be snapped up through the world wide web only, will we see a similar sell-out?

Let's examine what the new line's like. In keeping with this season’s fetish for fun prints and clothes with personality, we reckon those fruity prints and Loveheart pastels have arrived just in time to fulfil all our new season needs. And if a rocker-chick girl like Abbey Lee Kershaw can make such sweet pieces look so achingly cool, we’re totally sold. So despite the rain, we’re now feeling very springy and in the mood for buying something new…

Versace sunglasses range, Etoile de la Mer

But the Versace love-in doesn’t stop there. Donatella now has her sights set on a new capsule sunglasses range, Etoile de la Mer, which will be launched next week during the couture shows in Paris. Of course, the range will be celebrated in true glammed-up Versace style with an intimate soiree at restaurant, Lasserre, hosted along with Paris Vogue’s Editor in Chief, Emmanuelle Alt, and actress Abbie Cornish, Ricardo Tisci of Givenchy and Daphne Guinness will also be in attendance.

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Stefanie Haigh (Thu Jan 19 13:47:24 GMT 2012): It's almost all sold out so far! Booo!