17 January 2012

London Fashion Week Dates Confirmed For September 2012

Finally after months of deliberations the major fashion cities are at peace once more, as a decision has finally been made on the London Fashion Week dates this September.

Let’s cast our minds back to the problem in the first place…

First we heard, back during the SS12 shows in September, was when the Americans decided that, for the sake of their Labour Day holiday they could start their fashion week on the second Thursday of September. In 2012 that’s the September 13th to the 19th. But Milan insisted that it run from the 19th to the 25th so Paris can have their slot from the 25 – 3rd October. Which as you can see, would wipe London Fashion Week from the calendar.

President of Milan Fashion Week, Mario Boselli declared, 'let the best one win,' while President of Paris Fashion Week Didier Grumbach said, 'we already decided our dates several months ago and to want to change the system seems unrealistic.’ The British Fashion Council swore to fight for our Brit designers to have a showcase, but with London as the poor relation of the others, there were some doubts as to whether we would be successful.

But thankfully, the CFDA and the BFC put their heads together and resolved the battle to confirm the dates of New York Fashion Week 6th – 13th September and London Fashion Week 14th – 18th. ‘Both organisations remain committed to finding a long term solution that would see a confirmed Fashion Season where brands and designer businesses in all four fashion capitals (New York, London, Milan and Paris) can plan for the long term and when exceptional circumstances arise there is dialogue and empathy to find a solution that works for all,’ reads the statement from the BFC.

But in the meantime there are the AW12 collections to be concentrate, so hopefully with everyone playing nicely again, we can get on with them!


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