Following the amaze-tastic Versace for H&M collection last month and Lady Gaga's championing of the fashion house's vintage treasures, there's been an excited buzz following Donatella's every move. And to top off 2011, the fashion diva has just dropped her campaign for Spring / Summer 2012.
The toned, tanned and baby-oiled limbs of Gisele Bündchen are provocatively draped over a swimming pool. She's wearing a gold studded bandeau top and matching skin-tight skirt. And there are those lucite platforms so high, they have become more pedestal than shoe. Yep, the classic Versace DNA is firmly in place.
Photographers Mert Alas and Marcus Piggott shot the images in the Californian desert surrounded by dry grass and cacti, under a striking blue light. As Grazia's Paula Reed reported during Milan Fashion Week, the S/S'12 collection recalls the heady days of Gianni Versace and those blingtastic catwalks packed with the finest of supermodels - so how fitting that the campaign is equally glossy. And although we secretly hoped Gagaloo herself would make an appearance, Gisele's campaign partner is in fact a hunky male. Say hello to Ryan Barrett working an enviable quiff and Versace's wild prints #swoon
2012 is set to be another corker of a year for Versace. The brand will be releasing another dollop of their collaboration with H&M for Pre-Spring, set to be released on January 19th. Even more excitingly, it’ll be available online rather than in stores, in the countries that have an H&M e-commerce website from Germany, the Netherlands, Denmark, Sweden, Norway and Blighty, of course.
Oh, and while you're here, why not check out Louis Vuitton's super-sweet campaign set in an icecream parlour. Oh yes.