Tamara Mellon To Launch Her Own Label!

15 November 2011 by

Tamara Mellon sitting at a huge glass desk

Tamara Mellon has still not made any comment on her departure from Jimmy Choo – the luxury brand she has built from scratch through 15 years of hard work. However, the rumour mill is busy churning, and we hear from wwd that she has planned her next project – a lifestyle brand under her own name. Ooh! Apparently, ‘funding is already in place for a Tamara Mellon brand, but [there are no] further details or a timetable for a launch.’ Since her resignation was revealed on Sunday, Mellon has declined all requests for interviews, and she’s busy working in Brazil anyway.

The business model is apparently to create something like Tory Burch or Tom Ford’s labels– with a variety of product ranges, from apparel to accessories and cosmetics. Oooh! When they say that there is already funding in place – we should think so. Tamara Mellon appeared on the Sunday Times Rich List with a net worth of £150 million so she’s not short of a bob or two.

Another piece of speculation is that joining Tamara at her swanky new brand will be Josh Schulman, the CEO of Jimmy Choo, who ALSO announced his resignation from the company yesterday, and who will remain at the company for the time being until a successor is found in 2012.

Schulman, who joined Jimmy Choo in 2007, called his departure amicable: ‘I’m approaching a five-year milestone, and it was the right time to hand over to the next generation of Jimmy Choo management,’ he said. Huh! We’ll wait and see what happens. Schulman himself went on: ‘I have nothing to announce now. I’m going to take my time to explore new opportunities. I’ll be working with the Jimmy Choo team in the meantime, and helping to ensure an orderly transition.’

Here are our Mystic Meg-style predictions for this, so called lifestyle label.

1.    Items with feathers stuck on

2.    Fringed goods

3.    Jewel-bright colours

4.    Hefty prices tags



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