We’re used to the cute slogans stamped on Anya Hindmarch’s leather creations – a pouch for ‘pain killers’ or a clutch for ‘lotions and potions’ – but it was making the messages unique that had us hooked. Ever since the London shop opened on Pont Street in 2009, Anya Hindmarch Bespoke has given us the chance to adorn our accessories with anything and everything from names to doodles to sweet nothings perfect for that personal touch. ‘Jessica’s girlie stuff’ is embossed on one Grazietta’s pink purse, another's reads 'Save some for me!' and we’ve spotted many a key ring floating around the office covered in straight-from-Facebook snaps. The possibilities are truly endless…
With this in mind, you can imagine our excitement upon hearing we can treat ourselves friends and family to the designer’s personalised goodies with a click of the mouse. That’s right kids, Anya has created an online destination where customers worldwide can add to pieces from the bespoke collection – and it’s landing in a matter of DAYS! As of Friday 14th, the newly launched website offers goods that are embossed, engraved or embroidered by master craftsmen in the Pont Street workshop and within ten working days, one beautifully packaged item will land on your doorstep just like the one below. Hooray, hurrah!
'I spend my life trying to find the perfect present,’ Anya says. ‘A personalised one is always the one that people love and keep for generations which is why I started Anya Hindmarch Bespoke. After years of planning it is great to finally be able to offer our service online so that you can find the perfect present from the comfort of your armchair by the fire.' Ah, what could be better?
So when Friday arrives, we suggest logging onto anyahindmarch.com/bespoke and accidentally-on-purpose leaving the page in full view of any boyfriends / chums / parents who are looking for your perfect Christmas gift... What? Us, devious? Never!
- Jessica Vince