Hooray for Lulu & Co! A/W '11 launches with even more designers!

10 August 2011

Louise Gray for Lulu & Co

Stylist, fashion networker, mentor of designers and all round Person-Who-Makes-Things-Happen, Lulu Kennedy didn’t rest when her platform for young talented fashion designers, Fashion East, took off in such a big way. It started in 2000, and now it is an established part of fashion week, with an impressive track record of spotting genius designers, like Richard Nicoll, Holly Fulton, Jonathan Saunders, House of Holland, Gareth Pugh, Marios Schwab, Louise Goldin, Roksanda Ilincic and Meadham Kirchhoff - who have all benefitted from Lulu’s support over the years.

Jonathan Saunders

While Fashion East is still going strong, last year Mizzz Kennedy turned her attention to sales, and launched a brilliant range of one-off pieces, that had previously been smash hits on the catwalk for some of her contacts and friends, to be sold in limited quantities at posh stockists like Harvey Nichols and Selfridges. That collection went so well that she’s used her unfailing eye to put together A/W ’11 – which features designs from well-established Brit hits Jonathan Saunders, Richard Nicoll, Louise Gray and House of Jazz, as well as Fashion East up-and-comers Natascha Stolle, Simone Rocha, patchwork king Michael van der Ham and knitter James Long whose indigo cobweb jumper for the collection is SO lush that we are already saving up for it.  


James Long

PLUS! This season Lulu & Co are expanding from the world of pure fash to the experimental landscape that is: fashion + ART collaboration. Yes. You’ve already heard what a good idea this is from mega brand Louis Vuitton who’ve enlisted tons of talented visual artists over the years, the most recent of which being Tracey Emin. Anyway we digress because the artists that Lulu worked with to create wonderful garments were Bella and Susie (Freud and Bick respectively) the fashion designer and 80’s supermodel who produce wicked knits with profound slogans like ‘Till the end’ embroidered on ‘em in Susie’s handwriting. Also, Tim Noble and Sue Webster – the East London sculptors and too-cool-for-skool couple who make amazing pieces out of taxidermied animals (remember Isabella Blow’s head thing?) and neon lights, who have produced some slogan tees.

It truly embodies that indefinable ‘London fashion’ essence, in a shop-friendly way, and will be available from Harvey Nichols, Selfridges and Liberty.

-Naomi Attwood


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