23 June 2011

MOBama wears ASOS!

As celeb endorsements go, they don’t come much bigger than this: Michelle Obama opted to wear none other than this sleeveless mustard printed shirt by ASOS Africa on the latest stop of her tour of South Africa, where she stopped off to visit the Emthonjeni Community Center in Zandspruit Township.

ASOS Africa is a collection of separates and feminine dresses produced for ASOS in Mombasa, Kenya. As well as looking good, £5 from each ASOS Africa garment sold this season goes directly to the construction of a new workshop in association with SOKO (an organisation which helps underprivileged communities to establish sustainable business through their local craftsmanship). Plus, for every £5 you spend, the ASOS foundation matches with their own £5 donation. Genuis, non?

Oversized sleeveless shirt, £35 at asos.com

- Alex Butt


Comments

All posts must obey the house rules, if you object to any comments please let us know and we'll take the appropriate action.