26 May 2011

Prada is valued in the BILLIONS!

WOW! And congratulations to Prada, who have been valued this week at £8.7 BILLION! Yikes! We already knew that they had made record profits in the year 2010 – and now the company, which is still privately owned, is being sized up to go public, so they can eventually sell shares in the company.  Prada is majority owned by Patrizio Bertelli (husband of Mrs Prada) while various other investment companies also each have a stake in the business.

It’s been quite a season for Prada, as we watched the following phenomena sweep the monde de la mode; firstly, whle the weather was still chilly, there were the celebs who fell for the furry Prada stoles . . . not only Mary Kate and Marc Jacobs . . . 

But ONE certain fashion editor, who seemed to get her hands on one in every colour . . . ADR pics from StreetFSN

The Monkey/baroque collection ended up on the cover of nearly EVERY fashion magazine in the world over the course of the summer . . .


Then we found out that their brothel creepers sold out . . . we wonder how many pairs young Mary Kate Olsen bought?

Then we got excited about the brilliant Minimal Baroque sunglasses – so good that Prada created a book about them!

That’s not to mention the neon Miu Miu collection, which has been spotted on celebrities and their feet everywhere!

It’s been a season of total Pradarama!

- Naomi Attwood

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