Lady Gaga's NEW INVENTIONS for Polaroid!

10 January 2011

Remember all that time back in the summer when Gaga announced that she had become the Creative Director for the newly re-launched company, Polaroid, and even had the business cards to prove it? Well now they have unveiled the products for all to see what she has been getting up to recently.

Tagged as a ‘collaboration between two cultural icons’, the instant film company has three new products, the GL10 Instant Mobile Printer, the GL30 Instant Digital Camera and the GL20 Camera Glasses all of which, are the results of Lady Gaga’s mission to deliver products that 'enable creativity for all, celebrate artistry and make sharing instantaneous'. Hear hear. The idea is that you can enjoy the deliciousness of the authentic, instantly printable pics from the days of yore, together with the advantages of digital technology. Are we starting to sound like an advert yet? So sorry.


We would be happy to give all three of the products a new home, although the best one by a considerable margin are the amazoid goggle camera glasses – which are ‘merging fashion with photography’ Oh yes. None of the products are available for sale yet, but will be distributed later in the year. If you are reading this, Gaga or Mr Polaroid, we would be MORE than happy to test them out for you in the Grazia office!

- Naomi Attwood


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