WATCH! Proenza's campaign being shot!

13 August 2010

Proenza Schouler's A/W ’10 show was clearly cool, yet unexpectedly preppy. Just what they needed to do to pick up where their seen on EVERYONE tie dye SS collection left off. Based on the silhouette of school uniforms with nippy little jumpers, kilt skirts and sensible wool coats with the clunkiest of clunky platforms - It was love at first sight! Navy blue had never looked so enviably hip. PLUS the fact we’re such fans since meeting them on Liberty’s roof!

Anyway – now it's hitting the stores and the campaign - the Proenza's first ever! - is hitting our eyes.  Models Ann and Kirby Kenny (they're twins!), and Tati Cotliar all star, and you can see their hip thrusting in action on this behind the scenes video from the label’s website. Fab-wah!


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