Four weeks ago we interviewed the guys at Cute Circuit about the genius light up dress they created for Katy Perry's limelight hogging moment at the Met Ball. While we were there, the London duo, Francesca Rosella and Ryan Genz, confirmed that they had another dress in production, but that it was so completely TOP SECRET that we couldn't even film the sketches they were drawing up. They would only confirm, after a bit of giggling, that it was a musician. Naturally we assumed it was Lady Gaga, or, at the very least, Kelis.
Imagine our surprise them, while we were glued to Eurovision Song Contest this weekend (yes, alright..) to spot the aforementioned dress - on the opening entry for Azerbaijan. Why, we nearly choked on our Doritos.
The beautiful singer "rapidly rising star of the European music world" Safura, may have had none other than the choreographer behind Beyonce's Single Girls video mapping out her moves (yes!) but the real showstopper was the dress - a stripey blue and green gown with a very-now mini-to-maxi hemline. Naturally, it was embellished with a thousand twinkly lights that flashed in a sequence vaguely reminscent of a fruit machine, although apparently the lights have been programmed so that the LCD display "interprets the emotion" of the song, an earnestly Eurovisiony number entitled Drip Drop.
Met Ball to Eurovision might seem like quite a sartorial leap, what with the Costume Institute gala being the most prestigious fash-wan party of the year, but with 120m viewers worldwide, the Eurovision Song Contest is not to be sniffed at.
Incredibly the light up dress was almost upstaged by Belarus's entry, involving three women singing in dresses that folded out into giant butterfly wings. Almost.
We can't wait to see where Cute Circuit's ahem, flashy gowns are going to turn up next...