Trendspot: The SS’10 way to wear denim

01 April 2010

Remember when Kriss Kross were going to make you ‘Jump Jump’? No, well google it then, because according to New York trendsetters they are going to be our summer style icons. For while teenage duo, Chris ‘Mack Daddy’ Kelly and Chris ‘Daddy Mack’ Smith, were of course known for their clever lyrics and expert rapping skills, it is how they wore their jeans that is causing ripples again now. Favouring to turn fashion on its head, just as they did the music world, the boys wore all of their clothes back to front. And now back to front is the only way to wear your jeans this season. ‘It’s just cooler, isn’t it,’ says Maia Read who we spotted wearing her skinny J-Brands back to front in Shoreditch. ‘Plus it means that I can always see where my travel card and phone are, as the patch pockets are much handier on the front.’ Cool and security conscious? We’re going to spin ours around now, and just hope that the bum rips won’t give too much away round the front…



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