Kate Moss to design bags for Longchamp

18 January 2010

Everyone’s favourite supermodel and French heritage brand Longchamp are going to extend their collaboration from Kate’s appearances in the campaigns to putting her aesthetic input into handbag design.  

Those who were sniffy about the idea of Kate Moss working as a designer for Topshop back in May 2007 have had to bite their tongues since then, as collection after collection, her range continues to generate both hype and sales (and was a big draw when Topshop opened its first shop in New York), whereas most other celebrity fashion ranges are one-off promotions.  

Miss Moss is said to be working alongside artistic director Sophie Delafontaine on the collection, of which no pictures are available yet. So hang on until we can bring you the first look in the not too distant future.

One purely for fact fans, now; Did you know that Longchamp was originally a tobacconist? Yep yep yep . . . back in 1948, Jean Cassegrain inherited his family tobacco shop and imaginatively decided to cover the pipes in leather. The leather covered pipes began to take off and become a luxury item that no one could get anywhere but Cassegrain's store. He had to pick a name for his shop and so he settled on Longchamp. He would eventually expand to selling purses, leather goods, and many other accessories.

We all know Kate loves a bit of a wheeze . . . will she make a move to bring back those distinctive pipes too? Stranger things have happened in the crazy world of fash!

- Naomi Attwood


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