Last night’s best dressed: Vionnet scores another double whammy!

14 January 2010

marion cotillard rachel mcadams vionnet

It’s no secret that Grazia Daily are huge fans of the timeless designs by Vionnet and it seems that the fever for the French fashion house is quickly catching on...

Since being founded by the queen of the bias-cut, Madeline Vionnet in 1912, the label has seen a revival for the next century thanks to new creative director Rodolfo Paglialunga and his first pre-spring collection that has already proved popular among the A-list crowd. Staying true to Vionnet’s signature draped aesthetic, Paglialunga’s Resort 2010 collection was spotted on actresses Hilary Swank and Carey Mulligan who wore gorgeous gowns from the same collection on the same night. And as if that wasn’t praise enough, it’s only gone and happened again!

Yet another glam duo – this time, Marion Cotillard and Rachel McAdams – chose Vionnet pieces when walking the red carpet last night and considering that Paglialunga exclusively told Grazia Daily that ‘my garments are for contemporary women who love to play with dresses’, we reckon the designer’s going to be pretty chuffed with this latest double whammy. Place your bets now on a Vionnet hat trick...

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During our Q&A with the creative director, Paglialunga described one of Madeleine Vionnet’s designs as particularly beautiful: “One of my favourite pieces is the black tunic dress. It has three horizontal sections of fabric sewn on the sides. The extra material is left and it creates an interesting draping when it falls. The dress moves around the body following its movements.” And by the looks of Marion’s gown at the premiere of Nine in Italy, Paglialunga has taken inspiration from Madeleine’s design with this crepe de chine number from his Resort collection. The hemline has been modified to a longer style for a more streamlined effect and creates the perfect showcase for the fluidity and unfussy elegance that Vionnet is renowned for. We're loving those demure cape-like sleeves and how fab to see Marion staying true to her roots and championing the less well known French label.

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Meanwhile, Rachel McAdams was over in Madrid working this poplin cocktail dress also from Paglialunga’s Resort 2010 collection for the Spanish premiere of Sherlock Holmes. The sculptural draping created by the diagonal fall of the fabric forms Vionnet’s signature subtle-yet-sensual style and the ruched material clings perfectly to the actress’ curves for a uber-feminine effect. Those metallic Casadei heels are all that’s needed for a dramatic finish.

And although you may not have a red carpet to hand, that doesn’t mean it’s only the stars who get to have all the fun! So give your curves some love and get your mitts on Vionnet’s masterful designs, available at

Check out our top picks below to give Marion and Rachel a run for their fashion kudos...

Vionnet's black silk-chiffon and crepe dress with bodice appliqué is a fabulous cocktail look or how about this gently draped black silk-crepe dress with a deep V-neck for an elegant evening option?

Bodice-detailed dress, £2,625 ; Silk-crepe V-neck dress, £1,360

Opt for effortless elegance with Vionnet's vanilla silk-crepe dress or take the cape-style to an extreme in this silk crepe de Chine mini dress clinched with the self-tie belt. C'est magnifique!

Draped silk dress, £1,460 ; Crepe de Chine mini dress, £875

- Jessica Vince


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