Nike iD gets personal!

21 October 2009


With the countdown to the Grazia/Nike 10K race day nearly over, let's just say the tension and pressure is significantly rising in the Grazia office! Not to mention the excitement, what with us receiving super high-tech running kit complete with Nike+ armband and having gait analysis (that's a digital analysis of which trainers best suit your feet, by the way). Who knew doing exercise could be so fun and stylish! So now that we have stopped running to rest our legs before the big day on Saturday, we took time out to head over to the Nike iD Studio at the Nike Town flagship store at London's Oxford Circus to design our very own pair of trainers! First we chose which style of trainer we wanted to use as our blank canvas, then we selected the soles, the laces and even a name for our trainers, with a Nike assistant on hand to talk us through the endless colourways. So here they are - our very own personalised Nike+ Pegasus 26 iD GTXtrainers. So whether you're mad about trainers or looking for the perfect gift for the other half, log on to or call 020 7612 0990 to book a design session in the Nike iD Studio in London; prices start from £45.



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