Exclusive Preview: Gap S/S ’10 collection

14 October 2009


Another day, another Gap collection to pine for. Just as their much lauded, critically acclaimed, and much written-about (by us) A/W ’09 collection hits stores (and we can finally get our feet into those Pierre Hardy for Gap boots), they hit us with another must-have-everything show. Showcased for the first time in Tokyo yesterday, the Gap S/S ’10 season has firmly put spring in our step. Full of fresh floral prints, gorgeous pastel shades, pale denim minis, waistcoats, 7/8ths, maxidresses and bikinis (yes, remember them), it made us want to kick up our Pierre Hardy for Gap wedges – that’ll be another addition to the wardrobe then – and head for the Little House on the Prairie hills. Executive vice president of design, Patrick Robinson, was of course there to introduce the new collection and tell us a little bit about the thought behind it.

'For summer 2010 there is a new lightness, ease and innocence; mini floral prints which are mismatched and layered into a kaleidoscope of pretty colour,' he revealed to Grazia Daily. 'Dresses are worn in the style of aprons, layered over shirts and paired with patchwork denim. Every season I think about how to show denim, and for summer I was influenced by folk rock which I felt combined that innate ease at the heart of Gap with a tougher edge - modernizing the look. Broderie Anglaise tops and dresses are inspired by vintage cotton underpinnings but updated by mixing with destructed white denim and Pierre Hardy’s super-high espadrille platform wedges.' All summer we’ve been desperate to get into our cashmere and now we’re ready to throw it off in favour of chinzy prints. Damn it!



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