The fashion frock

21 August 2009


Everyone from Angelina Jolie to Miley Cyrus has been papped in a BCBGMaxAzria piece (it is the brainchild of the man behind those Herve Leger dresses after all). Named after the French phrase ‘bon chic, bon genre’, meaning ‘good style, good attitude’, the brand was developed by designer Max Azria in order to combine European and American style in one. And guess what, the label has just debuted on to rave reviews. Our favourite is this grey tiered dress perfect for lazy summer days and long disco nights. Perfect. 
Grey Tiered Embellished Ruffle Dress, £213, BCBGMaxAzria at


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