Sass & Bide to show at London Fashion Week

17 August 2009

Sass & Bide

Just when you thought the London Fashion Week schedule was crammed enough (we're already thinking about what flats to store in our new Alexander Wang bag for rushing in between shows) there's another addition. Cult denim brand Sass & Bide will be showing on Friday 18 September in central London. '10 years ago the concept for Sass & Bide was born in London,' explained the Australian design duo Sarah-Jane Clarke and Heidi Middleton. ‘To be returning here 10 years later, showing in a city that we love so much and that fuels our creativity is really exciting.' This season marks the 25th anniversary of London Fashion Week and sees Burberry, Matthew Williamson, Pringle of Scotland, Jonathan Saunders, Clements Ribeiro, Jasmine Di Milo and now Sass & Bide coming to show in the capital.


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