Fashion competitiveness at Missoni!

20 March 2009

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We noticed a little bit of new season competitiveness last night as London's fashion elite gathered in specially commissioned black cabs to celebrate the launch of Missoni's first UK boutique in Sloane Street. LOVE editor In chief Katie Grand - decked out in straight-from-the-catwalk Dolce & Gabanna and those Louis Vuitton bunny ears - compared LV Spicy heels with fellow devotee Elizabeth Saltzman from Vanity Fair. Meanwhile, model guest Jade Parfitt and Jasmine Guinness posed in matching Missoni S/S '09 dresses, Gemma Arterton got some fashion advice straight from Angela Missoni and shoe designer Charlotte Dellal raced to the rails to get a first look at the most important element of the party - the clothes! Angela's daughter, Margarita Missoni - who was in cheery spirits despite having lost her luggage at Heathrow after flying into London to support her mum - moved the party on to Locanda Locatelli, where the crowd dined on bresaola and risotto. It all got a bit hazy around midnight as guests left buzzing over where they'd be housing their goodie bag gifts: gorgeous Missoni cushions! Check out the best dressed below.

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