Luella Bartley, the rebel journalist turned designer who mixes up classic Brit style every season to bring you English eccentricity in its subvertedly hip form, has scooped Designer of the Year at the British Fashion Awards 2008. A Central St Martin's alumni Luella previously worked at the Evening Standard and Vogue but then changed her fashion path and making her cheeky catwalk debut back in 2000 with a collection she entitled "Daddy I Want a Pony." She subsequently won ‘Young Designer of the Year' at the Elle awards. After seven years showing in New York, we were more than happy to see Luella and her quirky punk-chic style return to Britain following the birth of her third child with super-snappper partner David Sims. Since then collection after collection has been excitedly lapped up by both the fash pack and front row fashionistas - and her work has. You may remember Lily Allen et al channelling the Luella witchy look at her show, complete with gothic dresses and black lippy at the AW08 show? As a go-to for leading key trends, she's famed for her perfect party dresses (the prom shape is particularly key), colourful prints and show stopping accessories, so it's no wonder she has such a fan club - Roisin Murphy, Kate Moss, Kelly Osbourne and Alexa Chung to name but a few.
Here are the rest of the nominees, with winners in bold:
SWAROVSKI EMERGING TALENT - READY TO WEAR: Danielle Scutt, Louise Goldin, Felder Felder
SWAROVSKI EMERGING TALENT - ACCESSORIES: Nicholas Kirkwood, Charlotte Olympia, Anna Vince
DESIGNER BRAND OF THE YEAR: Jimmy Choo, Agent Provocateur, Paul Smith
ISABELLA BLOW AWARD FOR FASHION CREATOR OF THE YEAR: Pat McGrath, Terry Jones, Tim Walker
MODEL OF THE YEAR: Agyness Deyn, Jourdan Dunn, Lily Donaldson
RED CARPET DESIGNER OF THE YEAR: Matthew Williamson, Giles Deacon, Stella McCartney
MENSWEAR DESIGNER OF THE YEAR: Christopher Bailey for Burberry, Paul Smith, Richard James
ACCESSORY DESIGNER OF THE YEAR: Jonathan Kelsey, Rupert Sanderson, Lara Bohinc
BESPOKE: Richard James
BFC AWARD FOR OUTSTANDING ACHIEVEMENT IN FASHION: Stephen Jones
Plus if you missed our minute-by-minute coverage of the British Fashion Awards 2008 here.