Antonio Berardi on the Victoria Beckham effect

13 November 2008


Thanks to Victoria Beckham causing a serious fashion commotion in those heelless Antonio Berardi boots and Gwyneth Paltrow wearing his dress as part of her Two Lovers European fashion tour, the British/Italian designer's career's on a new high. So what does the man himself make of the A-listers adopting him recently? We caught up with Antonio last night at an annual fashion editors' dinner to get the scoop. ‘I've known Victoria Beckham for years - I designed David's wedding suit and her wedding reception dress,' he revealed. ‘Victoria was promoting her new perfume and wanted something different to wear: she chose a great dress and knee-high latex no-heel boots (which I designed just for the hell of it) from the A/W '08 collection. You would not believe the effect. Everyone wanted it. She's a designer's dream because she sells clothes!' And what of Gwyneth's endorsement? ‘I was blown away. It's more poignant for me that Victoria is wearing Berardi because she has her own line to promote too - she is very magnanimous in her support. But after Gwyneth wore the black and white lace insert dress in Paris shops immediately increased their orders. It's a huge boost. Since then, Scarlett Johansson and Reece Witherspoon have both requested Berardi dresses.' Let's hope they're coming to a red carpet soon...

- Melanie Rickey


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