05 November 2008

Fashion as it happens: All Saints, Westfield

 

Day three in the pod, and apart from dashing about discovering the contents of stores we have never heard - Desa and BSB to name but two - we have fallen in love with All Saints. Yeah, yeah we know you've heard of it, but this is no boutique brand with a handful of shops. It is a bona fide London high street brand with 54 national shops. What I like about All Saints is the fact its image is all related to its East End roots - if TopShop is Balmain made high street then All Saints is Alexander McQueen and Rick Owens made high street. A key piece of the season is a black tail coat. More Little Dorrit than Milan. LOVE! So without further ado meet Elizabeth Larkin the new manager of the all new All Saints branch in Westfield. In the mood to shop? Well here are my top five - and of course they are All Saints best-sellers to boot.


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