Cake AND shopping? We’re in heaven!

03 September 2008


Someone give Anya Hindmarch a medal. The savvy designer has come up with a genius idea to give us a welcome treat during our shopping expeditions - an in-store bakery. For one week only, from 22 September, the fabulous Primrose Bakery will be setting up a ‘pop up' cafe at Anya's Sloane Street store. You'll be able to buy bespoke cupcakes inspired by some of the key colour palettes used in Anya's winter collection, including the 70s inspired patchwork ‘Perry' and the striped ‘Marano'. How brilliant is that - you can scoff cupcakes inspired by the collection while you peruse the collection... just remember to wipe your fingers clean first! The Primrose Bakery is the first of a number of brands Anya's inviting to make guest appearances at her flagship store. We can't wait to see who's up next!


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