Calling All Londoners! We Need You To Vote For Your Favourite Shop For Grazia Local

05 February 2013 by

Grazia Local is back, and this time we're focussing on London town. Now we know Londoners are fiercely loyal when it comes to their postcodes, so what better way to explore our capital's offerings than turning it into a competition between North, South, East and West London? Should make for some interesting input...

Today we're after your input as to which knick knack or homeware shops are the best, which vintage shop floats your boat and which fashion boutique is chic-er than chic.

Let us know your thoughts in the polls below.

Fashion Boutique

Clockwise from top left Tea Cup Boutique, Oliver Bonas, Matches, LNCC

Tea Cup Boutique, NW3

Spoil yourself with the designer treats in this girly boutique tucked just off the famous Hampstead high street. Eye up pieces from Alexander Wang, Wildfox, Rag and Bone and Markus Lupfer.

Oliver Bonas, SE22

Oliver Bonas is full of electric fashion, jewellery and accessories. A brilliant one-stop shop if you can’t face Central London.

Matches, TW9

Matches have the most incredible designer selection of ready to wear and accessories and a plethora of iPads in store so you can peruse their online selection too.


Achingly cool, LN-CC can only be visited by appointment only. Inside you'll find a selection of East London's hippest labels and a bar. That sound like our kind of shopping experience.

Vintage Store

Clockwise from top left: Scarlett Rage Vintage, The Emporium, East End Thrift Store, Sitara

Scarlett Rage Vintage, N8

A refreshing chic change to your normal vintage shop a la jumble sale, Scarlett Vintage displays all its goodies on easy to browse rails in in this boutique style store.

The Emporium, SE10

According to the owner, The Emporium buys merchandise in as they see it, not as they need it, meaning all the pieces are something special and of near perfect quality.

Sitara, W11

This homeware store has a mixture of new and antique pieces, packed to the rafters with a mixture of furniture, ornaments, trinkets and gifts.

East End Thrift Store, E1

This legendary East London vintage store has a huge collection over two floors at super-reasonable prices.


Knick Knack/Homeware Shop

Clockwise from top left, Future and Found, Brixi, Lyndons Stitch and Beads, Pelicans and Parrots

Future and Found, NW5

This is the sort of place you’d expect to see nestled in trendy Shoreditch but instead you’ll find it on Tufnell Park’s peaceful fortress road selling simple and trendy accessories for the home with a chic Scandinavian vibe.

Brixi, SW9

Set in Brixton Village, Brixi is full of weird, wonderful and beautiful crafts to take your home from blah to kitsch cool.

Lyndons Stich And Beads, W11

A paradise for haberdashery fanatics, with an entire wall of ribbons at the back on the shop, and enough trimmings, beads and sewing kit to keep even the craftiest among us satisfied.

Pelicans And Parrots, N16

A mixture of classic tailored and trend aware vintage fashion, furniture and interiors.



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