30 April 2014 by

#PlayTime: Get An Exclusive First Glimpse Of Wye Oak's New Video 'Glory'

[Wye Oak]

In a bit of a work slump right now? Welcome to #PlayTime, Grazia Daily's new music feature bringing you a different hot track every day of the week. From just-dropped music premieres to cool covers and throwback classics, its the new soundtrack to your afternoon. 

Ice cream, sprinkles and candy-coloured outfits: Wye Oak's new video for single 'Glory' is pastel pink perfection. Featuring a bench-load of blonde girls sporting a matching uniform of oversized Tees and knee-length shorts, the clip is the perfect eerie accompaniment to Wye Oak's mystical sound.

Why? While the indie duo's melodic music is both unsettling and enticing and the video shows a group of girls flipping their hair into flower pots and letting strawberry ice cream melt over their hands and well.. it's kinda Clueless meets The Craft but super high fashion. Cutesy and creepy.

'It explores an internal and external power struggle and a fear of loss of control—through the lens of youth, anxiety, ease and tension,' say directors Michael Patrick O'Leary and Ashley North Compton. 'The narrative follows youth-oriented themes, colors, styles and struggles with jarring and uncomfortable characters and movements.'

Like what you hear? Wye Oak's album 'Shriek' is out now and the pair are off on tour around the UK in the next few months, playing London, Manchester, Dublin, Belfast and Glasgow. 

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