There’s saucy poster campaigns – we’re thinking Sophie Dahl for Opium, Eva Herzigova for Wonderbra and the Beckhams getting it on in a lift – and then there’s a woman touching herself up a bit to advertise, er, suits at Westfield Shopping Centre.
The latest advertising campaign from menswear store, Suit Supply, sees a series of ‘shocking’ images including a woman touching her naked breast next to a man (in a suit) driving and another one of her in a fur coat and pearls and not much else being kissed by a man (in a suit).
So predictably, some people (not all - let’s be honest, the girl is AMAZING to look at and the men aren’t shabby either) aren’t too happy about said touching and nakedness, resulting in the shopping centre asking the shop to remove the eight-foot images and apologising for any offence caused.
However, the brains behind the SHOCKING IMAGES, Fokke De Jong, Suit Supply’s Dutch CEO, is fairly blasé. ‘The whole thing that it's pornographic is absolutely ridiculous,’ he says. ‘It's a campaign with sexual tension, but they are scenes from a story that leaves a lot to the imagination. We think there's a good balance of sexual tension and humour. This idea of harming kids is pretty far-fetched.’
Now lets be honest, Fokke, they don’t leave much to the imagination do they? However they have made us debate if a man in a pin stripe suit is a good thing (Verdict: Yes. To a point). Oh and write about your company, that we’d never heard of before 10.45 this morning.
What do you think? Should Suit Supply be held accountable and made to remove the images? Or are they just harmless fun? And while you’re at it what is it about a man in a suit? Tell us. It’s Friday after all…
- Helen Bownass