The key to a woman’s heart? Help with the housework!

08 July 2010

What’s the quickest way to your heart? Flattery, diamonds, romantic poetry? These used to be the mainstays of male courting ritual… But the modern woman, it seems, has different priorities. Materialistic? Not us! According to a study out today by household appliance manufacturer De'Longhi, the key to a woman’s affection is helping with the housework.

Half of woman said they’d be more impressed if their other half did the ironing then planned a candlelit meal or romantic mini-break. Taking the rubbish out made women go weak at the knees, followed by doing the washing up…

‘Many women are still working the double shift, doing the household chores and also having a career,’ said psychologist Cary Cooper of the University of Lancaster, ‘Men still have a working role primarily. What women obviously want to see now is men taking more of a domestic role. They’re looking for a new man, somebody who will do the chores but also have an active domestic role in the family.’

A recent study by the London School of Economics and Political Science, who tracked 3,500 couples from the birth of their first child to his or her 16th birthday, found those who shared the chores equally were far less likely to get divorced.  

Latest figures show that single women put seven hours into housework, wives and live-in girlfriends do more than 12 hours every week, but men only put in four or five hours a week.

So, if you’re a love struck man, desperate to win the girls of your dreams, save yourself some cash by sidestepping the big grand gestures and get your rubber gloves on instead…

By Amy Molloy


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