We knew it wouldn't be long before Suki Waterhouse became a Burberry girl. She fits the mold (young, beautiful, rock 'n' roll), attends the brand's London Fashion Week presentations and is bessies with Burberry's leading lady of the moment - and everybody else's for that matter - Cara Delevingne. Now Suki has bagged a fragrance campaign alongside Pixie Geldof's swoon-worthy rocker boyfriend George Barnett of 'These New Puritans'.
The pair have teamed up for the brand's largest fragrance launch to date and star together in a series of steamy stills as well as a video filmed at one of Barnett's live gigs. Burberry of course have a rich history of collaborating with musical artists, from inviting Tom Odell to perform the soundtrack to their Autumn Winter 2013 presentation to featuring One Night Only singer George Craig in campaigns alongside his now ex girlfriend Emma Watson.
Brit Rhythm campaign video [Burberry]
Alongside Burberry Acoustic, which strives to celebrate emerging British music talent, Brit Rhythm, created and conceived by Burberry's Chief Creative Officer Christopher Bailey, brings together fragrance and music in one seriously cool package. Burberry says that the fragrance "encapsulates the raw energy of music" and to celebrate the launch they'll be hosting three gigs at unexpected venues in London, New York and Singapore this October.
As part of the social campaign fans and followers can sign up for temporary 'tattoos' in the shape of the signature studded leather jacket-inspired Brit Rhythm bottle at Burberry.com and simultaneously earn a place in a prize draw for the chance to win an ‘Access All Areas’ pass and trip to one of the three gigs.
Sounds good to us - especially if Suki and her current fella Bradley Cooper are in the audience too!