Oh we do so love Katy Perry for her tireless dedication to the beauty cause – the songstress can be relied upon to pull admirably wild, wacky and wonderful beauty looks out of the bag on a regular basis. So it is with great excitement that we’ve today discovered that the star is set to collaborate with fragrance giants Coty, who have revealed some truly show-stopping celebrity scents this year. We loved both Madonna’s uber chic Truth or Dare and Lady Gaga’s FAME which changed from Black to clear on spraying.
But it is by no means K Pez’s first foray into fragrance; the star has already launched two scents - Purr, which landed in early 2011 and boasts an unusual mix of peach nectar, bamboo and apple and Meow, which arrived in the second part of last year and comes in, you’ve guessed it, a cat shaped bottle, inspired by vintage milk vials no less. This time tangerine, jasmine, lily of the valley and orange blossom were the order of the day…
A self-confessed fragrance fanatic, Katy has admitted to owning over 50 fragrances, so we’re pretty blooming excited to see what a dream team of K-Pez and Coty produce. And we’re not the only ones…“We are thrilled to have an artist as creative and talented as Katy Perry join us at Coty,” said Coty Beauty president Renato Semerari, “Katy is original and daring—her unique approach to music and life will serve as the inspiration behind her innovative new scents and allow us to explore new avenues of scent creation.” Meanwhile Miss Perry adds, "I am honored to be working with Coty, which has produced some of my favorite fragrances.”
What do you think might come up next?