Despite the cold turn in the weather, we’re really warming up thanks to news just in that Kim, Khloe and Kourtney are building a beauty empire. Yes, there's no stopping this trio. The glossy Kardashian sisters are branching out into the beauty world beginning with a tanning line, says WWD, which is fitting since they are always so perfectly golden in colour. The range, which will be called Kardashian Sun Kissed, will be made up of five tanning products and is due out in April.
“I think tanning has really been a way of life for all of us, living in California,” Kim says. “Especially, more recently, the need for sunless tan. When I travel, the one thing that makes me feel alive whether or not I have makeup on is a tan, especially in my face. When you travel, you can’t just go lay out. I do like regular tanning because I have psoriasis, and the tanning beds are particularly good for that. Every time I put sunless tan before, it wouldn’t be even — so we wanted a system that was really easy but yet is a full system.”
The range will be reasonably priced and include everything from a Body Exfoliator to an Instant Sunless Spray and even a Tan Extender – yes, they’ve thought of everything. Even better is the quality of the products too. “[We] came up with something that is still good for your skin and healthy for you; everything is paraben- and sulphate-free,” Kourtney said. “We love beauty and fashion, but making sure we’re taking care of our bodies is crucial to us.”
Whilst talking about their b=new beauty venture, the sisters also spoke of their beauty faux-pas in the past – yes even they have had a few. “The frosted eye shadow I wore in the sixth grade is definitely not something I’d try to wear again,” Khloé said. “Why would someone ever let me go to school with blue eye shadow? I should ground one of you guys for that!”
“Years ago, more is more was my motto — like lots of lashes on top of a smoky eye,” Kim admitted. “I love makeup, but I’ve found different ways of contouring and highlighting.” Hmmm, we thought you were still a fan of this look if your recent Kimye outings are anything to go by…
“When I was younger, I’d always wash my face at night, but I wasn’t so passionate about my skin-care regimen,” Kourtney added. “Now, I’m so OCD about it. I’m much more careful about going to bed with a clean face and putting my creams on.”
The tanning line is actually seen on the girls shows, which over the years have included Keeping Up With the Kardashians and Kourtney & Khloé Take Miami. “We have our makeup line, fragrances and now tanning, and you’ll see those things when the cameras are following us around, especially to creative meetings,” said Kim. “The audience likes to see how the design all comes together from beginning to end. Also, we get our products early, so by the time it airs, the new products are in stores.”
So do you want to tan like a Kardashain? Check out their most tan-tastic moments in the gallery below...