Trend Tuesday: Invest in a Future Classic Fragrance

04 September 2012 by

In this week’s issue we investigate the brand new breed of scents hotly tipped by industry insiders to become the ‘classic’ fragrances of the future.  Discover exactly what it takes for a new scent to turn to a classic, the new classic notes to look out for and just why you should be investing in boutique fragrance brands.  In celebration of the sweet-smelling issue, we beauty department gals have pulled together some of our favorite classic scents.




Beauty Editor Lauren Murdoch Smith: I love the rose-based Stella McCartney Eau de Toilette, [a target="_blank" href=",default,pd.html">£38[/a] when I smell it on other people, I love the way that it smells on me and I love the way it smells slightly different on everyone - A great everyday scent!

Beauty Writer Rose Beer: Armani Prive Figuer Eden, [a target="_blank" href="">£82[/a] – I wear this scent when I want to feel grown up and sophisticated.   It manages to be simultaneously fresh, fabulous and bold without being overpowering.

Beauty Coordinator Angelica Hermon: I can’t get enough of Bobbi Brown Beach, [a target="_blank" href="">£38[/a] - it never ceases to be completely irresistible to me. A heady blend of sand, jasmine and sea water it smells of sunshine and holidays.

Beauty Director Liz Hambleton: The new Chanel N.19 Eau de Parfum, [a target="_blank" href="">£86[/a] has become a true classic for me.  It’s powdery iris note adds freshness, bringing it to life and when I wear it I feel pretty and powerful all at once.  It's also the only one of my scents universally loved by my friends and my boyfriend.

Beauty Intern Hannah Poet:  The soft, super-light Estée Lauder Sensuous Nude, [a target="_blank" href="">£36[/a] smells like clean, fresh skin – a scent which will always be timeless.


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